
Learn from the Experts Leading the Industry Forward
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University of Florida/IFAS Extension
Michelle Atkinson is a Horticultural Extension Agent III with UF/IFAS Extension, specializing in irrigation science, water conservation, and landscape sustainability. Her work focuses on delivering research-based education and technical assistance to landscape professionals, municipalities, and community associations throughout Florida.
Hunter Industries
Kevin Battistoni is the National Customer Experience Manager for Hunter Industries' global irrigation and outdoor lighting manufacturing. Based out of the Chicagoland area and baptized in sprinkler water, this fourth-generation irrigator spent two decades in family business
Proven Winners® ColorChoice®/Spring Meadow Nursery
Jane Beggs-Joles is the Landscape Industry Outreach Manager for Proven Winners® ColorChoice®/Spring Meadow Nursery.
Massey Services, Inc.
Eric A. Brown, Ph.D., is Director of Agronomy and Quality Assurance Manager for Massey Services, Inc. He earned his Doctor of Philosophy degree from the University of Florida’s Soil and Water Science Department, specializing in soil and plant relationships and environmental stewardship.
BUMA SOLUTIONS
Doug has owned, led, and consulted with numerous organizations that have experienced remarkable growth and development, resulting in sales increases of 100-400%, the largest growing to over $30M in annual sales.
BUMA SOLUTIONS
Owner of Buma Company, with over 10 years of experience building and growing businesses in the landscape industry.
Capital Defender Advisors
Elio has over 13 years of experience with client servicing, investment fiduciary guidance for plan sponsors, investment management, and portfolio construction. He has a significant background in agricultural education and economics, and he has earned the Accredited Investment Fiduciary (AIF®) designation through the Center for Fiduciary Studies.
University of Florida
Adam Dale, Ph.D., is an assistant professor of turfgrass and ornamental entomology. As the turf and ornamental entomologist, he is responsible for researching economically important pests of turfgrass and ornamental plants, and disseminating the results through management recommendations to extension faculty across the state.
University of Florida
Dr. Dunleavy is an Orthopedic Physical Therapist, Clinical Professor, and Director of Community Engagement in the Department of Physical Therapy at the University of Florida.
Bartlett Tree Experts
Dan currently serves as an ISA Board Certified Master Arborist with Bartlett Tree Experts in Florida’s capital city, providing research-based tree care solutions to his clients.
Specified Sales Associates of Florida (SSAFL)
Brad Hasseler has been actively engaged in water safety for over 17 years. Serving 12 years with a premier backflow prevention assembly testing and utility consultation firm in Southern California.
Groovy Plants Ranch
Liz Hughes is the owner of Groovy Plants Ranch along with her husband Jared. Hughes has her master's degree in fine art and was an art teacher for 10 years before joining her husband at Groovy Plants Ranch.
Florida Water Star
Water Conservation Coordinator - Deirdre joined the St Johns River Water Management District staff in 1989 and worked with the Districts Environmental Resource Permitting (ERP) department as a compliance regulatory scientist.
Bartlett Tree Experts
Dave became involved with the green industry in the summer of 2000, working a seasonal position maintaining botanical gardens with the Massachusetts Horticultural Society.
Boomerwrangle
Over the last 29 years, John Kennedy has presented to nearly 750,000 audience members worldwide delivering a dramatic and sustainable impact on scores of companies and associations within the horticulture industry.
Magic Dude
Lee is a 5-star Innovation Catalyst, Keynote Speaker, Workshop Leader, Culture-Change Agent, Design Thinking Trainer, Avengers and Stars Wars fanboy and overall MAGICAL DUDE! Lee brings a wealth of experience as a Certified Master Facilitator and long-term innovation agent.
University of Florida
Dr. Harmon joined the faculty of the UF Department of Plant Pathology in 2003, with responsibilities in extension focused on plant disease detection and diagnosis.
University of Florida
Dr. Janeen Blythe is a board-certified geriatric specialist physical therapist who has been practicing and teaching for the past 8 years since graduating from the University of Florida Doctor of Physical Therapy Program.
University of Florida
Dr. Mica McMillan is the Assistant Professor of Palm Horticulture at the Fort Lauderdale Research and Education Center. She has worked as a researcher in the agriculture, turfgrass and media industries focused on developing chemistries to improve plant and soil health.
UF/IFAS Broward County Extension
Michael Orfanedes serves as Commercial Horticulture Agent IV for UF/IFAS Broward County Extension in Davie, FL. He is responsible for coordinating educational outreach and CEU programs for Broward’s diverse nursery, landscape and pest control industries.
The Baldwin Group
At The Baldwin Group, Christian leads the firm's Green Industry Practice Group, specializing in the complex and often underserved insurance needs of landscape contractors, tree service companies, nursery operations, and related businesses across Florida and the Southeast.
Oldcastle
Joe Raboine is Vice President of Design at Oldcastle APG and a former contractor with decades of hands-on experience in outdoor living. Having spent years in the field building projects himself, Joe brings a deep respect for the craft, challenges, and realities contractors face every day.
Bartlett Tree Experts
Thomas is a graduate of West Virginia University, where he obtained a B.S. in Recreation Parks and Tourism. Through that programs forestry focus he moved into a career as an arborist. Thomas Joined Bartlett Tree Experts in the Spring of 2018.
University of Florida / IFAS
Jose Rolando is an assistant professor of microbial ecology at the University of Florida, based at the UF/IFAS Fort Lauderdale Research and Education Center.
RedRock Leadership, Inc.
Jeff Ruby, Author of RedRock Leadership: Transform Your Company and Unleash the Potential for Exponential Growth
Yellowstone Landscape
Jack Simmons is Director of Design for Yellowstone Landscape. Growing up in Kentucky and working on beautiful horse farms shaped his appreciation for the outdoors, plants, and landscape design while also gaining an understanding of form and function.
Dix-Hite
Kody Smith serves as CEO of Dix.Hite Partners and has lived and practiced in Central Florida since 2008. Kody’s intense respect and passion for the environment and culture of the places he designs is recognized by his teammates, colleagues, and clients, informing his approach and promising excellence in his finished work.
masLabor
Julia Smyth-Young is SVP of Sales and Marketing at masLabor, where she champions the company’s mission to strengthen the H-2 visa programs.
EDSA
A talented landscape architect and project manager, Jeff Sugar pilots the path between artistic composition, imagination and technical strength to deliver immersive experiences to guests, fans and visitors alike.
K. Thompson and Associates
Kurt is now a managing partner of IrriTech Training Inc, an on-line and in-person training provider for developing and certifying landscape and irrigation professionals. He is also the owner of K. Thompson and Associates, LLC, an outdoor water use evaluation and planning, and irrigation troubleshooting company.
Ball Seed Company
Ryan Walker is a Sales Representative with Ball Seed Company, where he has been supporting growers since 2016.
Erin Wilder is a recognized leader in the turfgrass industry and Executive Director of Business and Professional Development at Sod Solutions. She is a key figure in agricultural advocacy, environmental sustainability, and sports field management.