User Profile

RedRock Leadership, Inc.

Jeff Ruby, Author of RedRock Leadership: Transform Your Company and Unleash the Potential for Exponential Growth Jeff has always had an entrepreneurial spirit and a desire to help others. At the age of 10, he was building soda can lamps and selling them to his neighbors for a profit. After graduating from The University of Akron, he was named head of sales for a national lighting contractor where he helped grow revenue from $700k to $5.8m in less than four years. At 30, he started his first company and learned firsthand how poor planning and lack of leadership can bring a company to its knees. It was during that time that he learned the value of being surrounded by solid mentors. Under their guidance he set some lofty goals. Then, once those goals were accomplished, he sold the company and relocated his family from Northeast Ohio to Florida. Shortly thereafter, Jeff packaged what he learned while building that business and started RedRock Leadership. In 2020 I published RedRock Leadership: Transform Your Company Culture and Unleash the Potential for Exponential Growth, which outlines best practices that’s helped strengthen 1,000’s of business leaders around the world. Today, Jeff is a Certified EOS Implementer® and helps emerging growth companies establish vision, get traction, and stay healthy.